| Promotional Tutorials & Tips - AOL Search Optimization -
 ( Tips provided by zettas.com )
 
 
 
 Summary: 
                      This search engine that takes most of its results from the 
                      Open Directory 
                      Project (ODP) which AOL owns. AOL Search also uses the 
                      GoTo and Inktomi databases but they don't influence the 
                      search results as heavily as the ODP does. How 
                      to get listed: Since the ODP influences AOL Search the 
                      most getting a good listing in the ODP is key to success 
                      in this search engine. The best way to get listed in the 
                      ODP is to go to Dmoz.org  
                      and then find a category within the directory that best 
                      fits the content of your site. The ODP is a directory similar 
                      to Yahoo! and consists of links that have been reviewed 
                      and indexed by real people only, as opposed to meta search 
                      engines. How 
                      to get a good listing: Remember when submitting to the 
                      ODP that an actual person is going to be reviewing your 
                      site and submission. With this in mind make sure you don't 
                      tick off that person. Do not spam the directory, make sure 
                      your site description is relevant to the main theme of your 
                      site, and make sure you spell everything correctly. Another 
                      way to help ensure your inclusion in the database is to 
                      look at other sites in the category you would like to be 
                      in. When doing this take notice of the type of sites the 
                      category editor usually includes in their directory and 
                      then attempt to mimic that style in your own webpage. If 
                      a long period of time passes and your site does not get 
                      listed try emailing the directory editor and ask him very 
                      kindly why your site has not been listed and maybe ask them 
                      something like, "how can I improve my site so you will 
                      list it?". That will show them you are genuinely interested 
                      in getting listed and will probably prompt them to consider 
                      or reconsider listing your site. A final tip to get listed 
                      in the ODP is to become an editor yourself. If you can't 
                      get an editor to list you then try to become an editor yourself 
                      so you can add your website on your own. To 
                      get a listing at the very top under the "Sponsored 
                      Links" section you must have one of the top three listings 
                      for the respective search term in the GoTo 
                      database. Frequency 
                      of updates: Once you are listed in the ODP you can expect 
                      to be listed in AOL Search 2-4 weeks after. Name 
                      of bot: AOL Search does not have a bot 
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