Promotional Tutorials & Tips
- AOL Search Optimization -
( Tips provided by zettas.com )
Summary:
This search engine that takes most of its results from the
Open Directory
Project (ODP) which AOL owns. AOL Search also uses the
GoTo and Inktomi databases but they don't influence the
search results as heavily as the ODP does.
How
to get listed: Since the ODP influences AOL Search the
most getting a good listing in the ODP is key to success
in this search engine. The best way to get listed in the
ODP is to go to Dmoz.org
and then find a category within the directory that best
fits the content of your site. The ODP is a directory similar
to Yahoo! and consists of links that have been reviewed
and indexed by real people only, as opposed to meta search
engines.
How
to get a good listing: Remember when submitting to the
ODP that an actual person is going to be reviewing your
site and submission. With this in mind make sure you don't
tick off that person. Do not spam the directory, make sure
your site description is relevant to the main theme of your
site, and make sure you spell everything correctly. Another
way to help ensure your inclusion in the database is to
look at other sites in the category you would like to be
in. When doing this take notice of the type of sites the
category editor usually includes in their directory and
then attempt to mimic that style in your own webpage. If
a long period of time passes and your site does not get
listed try emailing the directory editor and ask him very
kindly why your site has not been listed and maybe ask them
something like, "how can I improve my site so you will
list it?". That will show them you are genuinely interested
in getting listed and will probably prompt them to consider
or reconsider listing your site. A final tip to get listed
in the ODP is to become an editor yourself. If you can't
get an editor to list you then try to become an editor yourself
so you can add your website on your own.
To
get a listing at the very top under the "Sponsored
Links" section you must have one of the top three listings
for the respective search term in the GoTo
database.
Frequency
of updates: Once you are listed in the ODP you can expect
to be listed in AOL Search 2-4 weeks after.
Name
of bot: AOL Search does not have a bot
Read more at: Zettas.com
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